The OTT service Sweet TV has adopted a set-top box by inext, a Ukrainian company that specialises in the development and production of Android STB and media players for B2B and B2C markets.
The business partnership between the two parties started in 2017 when Sweet TV’s management contacted Romsat, an exclusive distributor of inext set-top boxes in Ukraine, in order to make a joint product.
Commenting on the development, Maksym Schygol, product manager inext at Romsat, said: “The benefit that operator gains when opting for inext’s STB is an ability to completely control the user’s device.
“With the help of the inext Alcatraz system, you can not only see STB’s model name, MAC address, serial number, last IP address and activity status, but also you can deactivate it or send a warning to the user that stops paying for his/her subscription”.
Following a successful release of the product to the mass market, the number of devices exceeded 100,000 at the end of 2021.
Pavel Sidorov, inext’s CCO, added: “We offer a high quality up-to-date media player with all features that are available for Sweet TV service with its price lower than it actually takes to purchase an average 32-channel TV tuner”.