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TVP expands in Lithuania

July 29, 2022 11.26 Europe/London By Chris Dziadul

The Polish public broadcaster’s channels TVP Wilno, TVP Info, TVP Historia 2, TVP Polonia, TVP World and Bielsat TV can now be received terrestrially throughout the whole of Lithuania.

Up until now they could only be received in the border area between the two countries. Commenting on the development, Mateusz Matyszkowicz, a member of the board of TVP, said: “The wide availability of Telewizja Polska’s programmes on foreign markets is one of the key goals in the company’s strategy. Hence our efforts to build a rich distribution base. Due to the current political situation in our region, our activities are of particular importance in reaching the largest possible audience with reliable and objective information. I am convinced that the expansion of terrestrial broadcasting of TVP programmes, thanks to the entry on MUX-2, will allow to strengthen the presence of the programming offer of Telewizja Polska in Lithuania, and above all – with the greatest reliability to carry out the mission of the public broadcaster”.

All told, TVP’s channels now reach over 1.7 million people in Lithuania.

The channels are also distributed by over 30 Lithuanian cable operators including Telia and Cgates, the two largest.

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Filed Under: Central & East Europe, Newsline, Platforms, Terrestrial, TV Tagged With: Lithuania, Poland, TVP Edited: 29 July 2022 11:26

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