Western Europe is set to lose 7 million pay-TV subscribers between 2021 and 2027.
According to the latest report from Digital TV Research, the number will fall in 14 of the 18 countries in the region, with Germany losing 2 million, the UK 1.4 million and France nearly 1 million. As of the 2027, the total will stand at 100 million.
Commenting on the findings of report, Simon Murray, Principal Analyst at Digital TV Research, said: “Pay-TV revenues will decline by $5 billion – 18% – between 2021 and 2027 to $22 billion. The pay-TV subscriber count will drop by 7%, so revenues will fall faster – revealing lower TV ARPUs and less emphasis on TV from the operators. IPTV will overtake satellite TV in 2026 to become the most lucrative platform”.
