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Britbox UK MD Will Harrison to step down

March 11, 2022 11.20 Europe/London By Julian Clover

The managing director of Britbox UK is to leave the company ahead of the launch of new streaming service ITVX.

Will Harrison, who joined Britbox shortly after the UK launch in 2019, will not be replaced.

Last week ITV announced it was rolling its ITV Hub venture and Britbox into the new ITVX platform that launches in the autumn. In the process, ITV is buying out the BBC’s 10% in the UK venture.

Rufus Radcliffe, ITV managing director of streaming, said: “Will has played an outstanding role building up BritBox’s strong UK subscriber base. As the service moves into the next phase of its evolution as part of ITVX, Will has chosen to explore new opportunities and we wish him every success in the future.”

Harrison added: “I’m grateful to the entire BritBox team for all they have achieved, and to ITV and BBC for entrusting their joint venture to my leadership.”

Britbox currently holds 733,000 subscribers in the UK.

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Filed Under: Newsline, People Edited: 11 March 2022 11:20

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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