OTT TV episode and movie revenues for 19 Latin American countries will double to $14 billion in 2027.
This, according to the latest report from Digital TV Research, will come despite the poor economic situations in most countries.
SVOD will contribute $9.7 billion by 2027, while from the $7 billion additional OTT revenues between 2021 and 2027, SVOD will provide $4.5 billion and AVOD $2.0 billion.
Commenting on the findings of the report, Simon Murray, principal analyst at Digital TV Research, said: “Latin America is usually the first stop in international expansion for the US-based SVOD platforms. How platforms adapt in the region acts as a template for further global expansion.”
Seven US-based platforms – [Netflix, Amazon Prime Video, Disney+, Star+, Paramount+, Apple TV+ and HBO Max – will account for 90% of the region’s 145 million paying SVOD subscriptions by end-2027.
