• Subscribe
  • Advertise
    • Media Info
    • Terms & Conditions for Advertisers
    • Mechanical Data

Broadband TV News

Independent. Since 2003

  • Home
  • News Line
    • Central & East Europe
    • People
  • TV
    • On Demand/VOD
    • IPTV
    • Cable
    • Satellite
    • Terrestrial
    • Distribution
  • Business
  • Tech
  • Columns
    • Chris Dziadul
    • Julian Clover
    • Robert Briel
  • Events
    • Events Diary
    • BTN Events
    • Events Coverage
    • Submit the details of your event
  • Features
  • Resources
    • White Papers

Smart TVs and UHD TVs on the rise in Germany

January 25, 2022 09.41 Europe/London By Jörn Krieger

The share of smart TVs and UHD TVs among the TV sets sold in Germany has continued to rise in 2021.

A total of 5.9 million TV sets were sold in Germany last year, according to industry association Deutsche TV-Plattform, citing GfK figures. Almost all of these devices are smart TVs (5.5 million). Their share of the total market in 2021 was 94% (2020: 89%).

Three out of four TVs sold in 2021 (4.5 million units) are Ultra HD (UHD) sets, almost all of which support High Dynamic Range (HDR). In total, 23.8 million UHD TVs have been sold in Germany since the UHD introduction.

TV sets with a screen diagonal of 55 inches and larger continue to be in demand. This group accounts for 44% of the total market with around 2.5 million sets sold. More than 20% of consumers opted for a TV with a screen diagonal of at least 65 inches.

  • Click to share on Facebook (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)

Related

Filed Under: Newsline, Research, Ultra HD Tagged With: Deutsche TV-Plattform, GfK, Smart TV Edited: 25 January 2022 09:41

About Jörn Krieger

Jörn reports on the latest developments in Germany, Austria and Switzerland. Since 1992, he has been working as a freelance journalist, specialised in digital media, broadcast technology, convergence and new markets. He also takes up University lectureships, writes articles in specialist publications, and produces radio reports. Jörn is also a moderator of panel discussions at industry events such as ANGA COM, Medientage München and IFA Berlin.

Latest News

  • Netflix offering a ‘spectrum of payment options’
  • Disney extends Bob Chapek’s contract
  • Digital UK announces chief product officer roles
  • Cyfrowy Polsat to be investigated
  • FilmBox debuts on Ziggo in Netherlands

Watch Video

Xperi on using AI to identify your audience – ANGA COM Roundup Video

Patrick Byrden, Xperi's VP of Business Development & Strategy, tells Julian Clover how the company is using AI to detect who is watching the TV, and providing them with more relevant content. … [Watch Now ...]

24i on app development and viewer recommendations – ANGA COM Roundup Video

Julian Clover speaks to 24i's Sales Director Operator Solutions, Lennart Broers, about how apps are becoming more important to pay-TV operators, and the recent acquisition of recommendations company The Filter. … [Watch Now ...]

Free Ebook

eBook: Overcoming the Top 5 Challenges in Server-side IP Ad insertion

IP video is a game-changer for advertising. However, unlike traditional television, IP video is more dynamic, with new devices, formats, content and services to consider. … [Download the eBook...]

Broadband TV News

  • Subscribe
  • About us
  • Contacts
  • Logos & Pictures
  • Privacy Policy
  • Terms and Conditions

Advertising

  • Media Info
  • Terms & Conditions
  • Mechanical Data
  • Video Services

News

  • Latest
  • Central & East Europe
  • TV
  • Tech
  • Streaming
  • Cable
  • Satellite
  • Terrestrial
  • IPTV
  • Business
  • People

Events

  • Events Diary
  • BTN Events
  • Submit the details of your event
  • Media Meet & Greet

Broadband TV News

PO Box 499
Cambridge
United Kingdom
CB1 0AH
news@broadbandtvnews.com

Connect with Us

 

Copyright © 2022 Broadband TV News LLP · Log in

 

Loading Comments...