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United Group finalises Wind Hellas acquisition

January 12, 2022 17.32 Europe/London By Chris Dziadul

United Group has completed the acquisition of the Greek telco operator Wind Hellas.

According to the group, it has so far invested €1.4 billion in the Greek market and will invest at least an additional €1.3 billion over the next five years in fibre-optical network, pay-TV services and the 5G network.

It adds that this is one of the largest investments in Greece in recent years.

Commenting on the transaction and quoted by N1 TV, which is owned by United Group, United Group’s CEO Victoria Boklag said: “The acquisition of Wind Hellas represents a significant milestone for the United Group and the telecommunications market in Greece. This is another step forward to provide customers in that country with the best products and services that our industry can offer.

“Through investments and the application of our expertise from all eight markets in which the group operates, we will be able to provide top products and the best user experience to residential customers and companies in Greece”.

In this way, the group expanded its offer of services in Greece by another 3.4 million customers, bringing the number in the country to 4.7 million, and 15.2 million in total in all markets in which it operates.

United Group entered the Greek market in 2020 with the acquisition of Nova. Since then, it has rebranded the company and introduced Eon, the most popular TV platform in the region, to strengthen its position in the local market.

United Group now plans to create the second largest convergent operator in the Greek market through Wind Hellas and Nova.

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Filed Under: Central & East Europe, Newsline Tagged With: Greece, United Group, Wind Hellas Edited: 12 January 2022 17:32

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