Africa will add 18 million pay-TV subscribers between 2021 and 2027, taking the total to 57 million.
According to the last report published by Digital TV Research, subscriber numbers will climb by 46% over this period, but pay-TV revenues will rise by only 35%, indicating that subscribers will pay less. Pay-TV revenues will reach $6.46 billion by 2027, up from $4.78 billion on 2021.
Three groups account for 90% of Africa’s pay-TV subscribers. Multichoice, through its DStv and GOtv platforms, will continue to lead – with 20.8 million subscribers expected by 2027, followed by StarTimes (18.4 million) and Canal Plus (11.2 million).
Commenting on the findings of the report, Simon Murray, principal analyst at Digital TV Research, said: “Few new players are expected. Instead, the three protagonists will battle for supremacy – often by cutting prices”.
For more information on the Africa Pay TV Forecasts report, please contact: Simon Murray, simon@digitaltvresearch.com, Tel: +44 20 8248 5051