Following the merger of the Spanish company Klode Media, formerly known as Ikusi Multimedia, and the Danish company TRIAX, the two have become one organisation employing the brand name TRIAX.
The headquarters for the united organisation will be in Denmark, with subsidiaries in 11 countries and partner presence in 60 more.
Commenting on the development, group CEO Ken Cordes said:“Having one name and one brand is the mark of a new beginning. By becoming one company, it will make it clear to our employees, partners and customers what to expect from us. Also, it will allow us to focus further on developing products and solutions for a rapidly changing market.
“Though the company retains the TRIAX brand, we retain the deep product and solutions knowledge that the Ikusi team brings. It is an exciting time for the business, providing our customers with broader offerings and support. It is a new, revitalised company, with shared values and individual strengths combined into one”.
The rebrand of the company is an ongoing progress and the consolidated product offering will be made available in early 2022.
Alfredo Juarranz, chief client solutions officer, added: “Becoming one TRIAX brand resolves uncertainty for our customers, while at the same time bringing them all the benefits of full access to our consolidated range of products and services. The new TRIAX global strengths will enable to us to innovate in new ways while maintaining our dedication to local partners”.
