Poland’s Polsat Plus Group has decided to establish a third strategic pillar to add to its existing ones of connectivity and content.
Discussing its 2023+ strategy, it says that this will entail “building a position on the clean, energy market, in particular from the sun, wind, biomass, thermal waste treatment and building a complete value chain of a hydrogen-based economy, which creates opportunities to build a new stream of revenues for Polsat Plus Group and will bring tangible social benefits in the form of greenhouse gas emissions reduction. It adds that it will also include an “analysis of additional development opportunities in other prospective directions such as Small Modular Reactors (SMR)”.
It outlining the strategy for its existing pillars, it says this will involve:
“Growth of revenue from services provided to individual and business customers through the consistent building of our customer base value by maximising the number of users of our services as well as the number of services offered to each customer and simultaneously increasing average revenue per user (ARPU) and maintaining a high level of customer satisfaction.
“Growth of revenue from produced and purchased video content by expanding its distribution, including a search for new channels of exploitation of rights, maintaining the audience shares of channels produced by us.
“Use of opportunities arising from the advancing technological changes and market opportunities in order to expand the scope of our products and services”.
