Telma, the biggest telecoms operator in the Indian Ocean with more than five million subscribers in Madagascar and Comoros, was looking to further strengthen its market position with TV services made available to both fixed-line and mobile-only subscribers.
As part of this project, AXIAN was looking for an end-to-end TV platform partner to launch its first TV service for customers, fully remotely and within a short period of time.
“From the outset, Zattoo proved it had the technical capabilities and expertise to help us achieve our ambitious goal of launching a fully-fledged IPTV service within five months in the middle of a global pandemic. Zattoo delivered on that promise. Its highly experienced team worked closely with the Telma team and proved to be flexible enough to cater to specialised requirements of French-speaking Africa and local markets in the facilitation of mobile-based subscriptions. The greatest bonus of all is that customer registrations for the TV service are already many times higher than our initial projections,” said Bertrand Lacroix, CCO of Telma.
Telma’s new TV service comes with a range of features including nPVR, 7-day catch up and instant restart. The services are enabled through white label applications developed by Zattoo for web, mobile devices (Android Mobile & iOS), Chromecast and a Telma-branded Android TV Operator Tier set-top box. Telma has been approved by Google to use Android TV for this purpose, which is still unique in the African TV market.
Zattoo also worked with Telma to facilitate daily and monthly-pass options designed for the take-up and streaming of TV channels on mobile devices. Besides Zattoo’s preconfigured local caching servers, Telma did not need to deploy any dedicated hardware or software. The entire service is hosted and managed by Zattoo via data centres in Zürich, Frankfurt and Paris.
“We are delighted to have successfully secured and launched our first implementation in Africa with Telma and the AXIAN Group,” said Niklas Brambring, CEO of Zattoo. “Time and again, we have proven that the Zattoo TV platform is up to the task of providing a leading telco with a platform and the support to launch a state-of-the-art, multi-featured TV service to its end customers.”