The agreement was negotiated with beIN Sports, the global sales partner of Ligue 1 Uber Eats.
Starting from this weekend, Eleven Sports will offer coverage of the French football league on its OTT platform and app in Belgium and Luxembourg. It will stream an average of seven fixtures each matchday, with the two most popular games each weekend offered in both French and Dutch commentary.
Commenting on the development, Guillaume Collard, Eleven Belgium & Luxembourg MD and group chief rights acquisitions & distribution officer, said: “We want to deliver the very best live sport to our audiences and Ligue 1 Uber Eats is a fantastic addition to our portfolio. We know our subscribers are going to enjoy keeping up with Messi and co at PSG alongside all the top Belgian talent playing in the French league”.
Mathieu Ficot, deputy MD of the LFP, added: “We are delighted that Ligue 1 Uber Eats is making its return to Belgian screens with a broadcaster as well-known as Eleven. This new agreement demonstrates the growing international appeal of Ligue 1 Uber Eats, now available in 213 territories around the world”.
The Eleven Group also has Ligue 1 Uber Eats rights in Portugal and Poland.