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IBC2021 to go ahead, but with reduced hours

November 16, 2021 12.17 Europe/London By Julian Clover

IBC has confirmed it will take place as scheduled next month, despite the recent increase in Covid infections that has led the Dutch government to reintroduce a series of measures to prevent the further spread of the virus.

The announcement follows a meeting Tuesday of the IBC Partnership Board and comes with the backing of companies including Blackmagic Design, Bridge Technologies, EKT, UK Tradefair, Lawo.

The mandatory early closures of restaurants and bars is due to end on Friday, December 3, the first day of the rescheduled four-day event. However, following conversations with Amsterdam RAI, IBC has chosen to open the show at 8.30am (9am on Friday) and close its doors at 4.30pm each evening (4pm on Monday) to allow delegates to “maximise their show agendas”. Exhibitors will be allowed to enter the building from 8am and stay in the building until 6pm.

“Naturally, the recent changes to COVID protocols announced by the Dutch government sent waves of concern throughout the industry. However, on close examination of the new rules, and consultation with The RAI it is clear that not much changes with regards to the safety plans we had already put in place,” said Michael Crimp, Chief Executive, IBC. “We will still have the perimeter fence around The RAI and thorough COVID status and health screening on entry. We will make a number of adjustments to our safety management and operational protocols to make sure the guidance is clear, and the event is safe for exhibitors and visitors.”

IBC2021 will take place in a “protected zone” with a perimeter fence that will be constructed around the RAI exhibition centre and all attendees required to enter via two checkpoints.  Delegates will also be required to answer a series of questions on their health.

Additional show floor features, such as the Showcase Theatre in Hall 12 and themed showfloor stages, will go ahead as planned.

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Filed Under: Editor's Choice, IBC Special, Newsline, Top Story Edited: 17 November 2021 12:13

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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