With the renewed contract, HSE secures transponder capacity for the distribution of HSE SD, HSE HD and HSE Trend SD to DTH satellite households via Astra (19.2° East).
The broadcaster will thus continue to reach more than 118 million TV households across Europe with its line-up of fashion, jewellery, beauty, wellness, household and home & living products.
“Through the distribution over SES’s Astra satellites, our live shows are accessible free-to-air in excellent quality to a wide range of audiences. We are looking forward to continuing our longstanding and successful cooperation,” said Sandra Rehm, Chairwoman of the Management Board of HSE.
“Delivering reliable and high-quality TV content is of upmost importance to both SES and HSE,” said Christoph Mühleib, Managing Director of Astra Deutschland, part of SES. “Together, we will continue to help HSE maximise their reach and potential customers.”