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Blue Max strengthens its offer with Sky Cinema

September 30, 2021 12.04 Europe/London By Julian Clover

Swisscom’s Blue Max has signed an agreement to add Sky Cinema to its streaming service.

Sky Cinema will be available through the Swiss telco from 1 October as both a linear channel and through on demand, where it gains its own category.

Highlights during October include The Suicide Squad, Wonder Woman 1984, Godzilla vs. Jerry and the complete collection of James Bond movies.

“We are very pleased about this long-term partnership with Sky. Sky Cinema perfectly complements Blue Max, so that we can continue to offer our customers an outstanding range of new independent and blockbuster films. of new independent and blockbuster films in Switzerland”, says Wolfgang Elsässer, CEO of blue Entertainment AG.

Eric Grignon, Managing Director of Sky Switzerland, added: “It is great that blue’s customers will now have direct access to the new independent exclusive partnerships, Blue’s customers now have direct access to the latest films, Hollywood studios and top European productions.”

The new Sky Cinema content is equivalent to the Cinema Pass worth CHF 9.90 – at the same time, the previous price for the “Blue Max” package remains unchanged (CHF 19.90 per month).

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Filed Under: Newsline, TV Edited: 30 September 2021 12:57

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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