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GB News selects Simplestream for OTT services

July 13, 2021 21.40 Europe/London By Jörn Krieger

GB News has chosen UK-based service provider Simplestream for its range of OTT services complementing the news channel’s linear broadcast signal on DTH satellite, DTT and cable.

Built on Simplestream’s proprietary app platform, the project encompasses a customisable framework for seamless content delivery for live and on-demand consumption. It includes live-2-VOD integration for automated catch-up generation, plus the removal of broadcast adverts, allowing for dynamic ad replacement.

The GB News app is free and initially launched on desktop, Android, and iOS. It is due to be made available across all major platforms by the end of 2021.

“We confidently delivered a complex project within a very short turnaround time of only eight weeks, from the design phase through the build and release of the applications and embeddable web players. Since its launch, GB News gained over 200,000 downloads from app stores, with high average ratings, which are testament to the popularity of the channel and the scalability of our app platform,” said Dan Finch, Chief Commercial Officer, Simplestream.

The launch follows similar projects Simplestream has recently undertaken for UK broadcasters like A+E Blaze, Sony Kids, CBS, and UKTV.

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Filed Under: Newsline, OTT, Streaming, TV Tagged With: app, Dan Finch, GB News, SimpleStream Edited: 13 July 2021 21:42

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About Jörn Krieger

Jörn reports on the latest developments in Germany, Austria and Switzerland. Since 1992, he has been working as a freelance journalist, specialised in digital media, broadcast technology, convergence and new markets. He also takes up University lectureships, writes articles in specialist publications, and produces radio reports. Jörn is also a moderator of panel discussions at industry events such as ANGA COM, Medientage München and IFA Berlin.

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