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Altice launches RMC BFM Play

June 25, 2021 11.21 Europe/London By Julian Clover

Altice Media has launched a new VOD platform featuring live TV, replays and exclusive content.

RMC BFM Play draws on content from the RMC and BFM channels. The platform is available on the web, the App Store and Google Play; later, it will also be offered to connected TVs and on operator boxes.

Arthur Dreyfus, CEO of Altice Media said: “With RMC BFM Play, we are launching a new, even more comprehensive platform that incorporates not only the editorial quality and diversity of our content, but also the best technological performance of a smooth and intuitive application, to respond more and more each day to the new ways in which viewers use our services and to strengthen our position as the leading digital broadcasting group.”

OTT platform operator Alchimie will provide 400 hours of documentaries from its content library. The partnership will see Alchimie split revenues on advertising revenues generated around its programmes. Advertising will be sold by the “Altice Ads Media & Connect” advertising network.

Alchimie also owns the UK OTT platform TVPlayer.

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Filed Under: Newsline Tagged With: RMC BFM Edited: 25 June 2021 11:21

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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