Video software platform JW Player has raised $100 million in Series E funding from technology specialists LLR Partners.
JW Player says it will use the financing to accelerate product innovation and expand its footprint.
“Video has entered into a golden age, and we now live in the Digital Video Economy. By combining our easy-to-use video platform technology with our unique consumption and contextual data insights, JW Player has a distinct advantage in helping customers grow their audiences, create world-class video experiences on any screen, and most importantly, generate more revenue,” said Dave Otten, CEO and co-founder of JW Player.
Last month, JW Player acquired DRM solution company VUALTO, which has quickly led to new business in the LATAM and APAC regions.
“JW Player has been at the forefront of digital video innovation ever since founder Jeroen Wijering created YouTube’s original video player in 2008. Today, the company offers the most comprehensive technology, advertising and data analytics platform in the digital video ecosystem,” said David Reuter, Partner at LLR Partners.
In the last year alone, JW Player’s video streaming grew by nearly 200%, while its live streaming delivery increased by over 400%.
