Ateme says its NEA streaming solution now supports full channel origination.
This allows content owners, broadcasters and service providers to deliver content that is more relevant to their viewers through personalised TV channels, resulting in higher viewership and increased loyalty to both OTT and OTA services.
Commenting on the development, Jean-Louis Lods, VP media supply chain solutions, ATEME, said: “This is a real paradigm change in the construction of linear streams: It will enable content and service providers to tap into new revenue streams while reducing operational costs. Whether it’s national, regional, local or personalized streaming, NEA will enable them to create new themed channels from scratch, from documentary and lifestyle to children’s programming, with minimal upfront investment.”
