Thema and its subsidiary Canal+ International have added four more channels to the SFR Le Bouquet Africain offer.
Le Bouquet Africain Découverte, the package’s first level, now includes NCI – La Nouvelle Chaine Ivoirienne, while Novelas TV, the telenovela channel already offered by Free and Bouygues Telecom in France, is included in Le Bouquet Africain Premium.
Meanwhile, A+, the African series dedicated channel, already available with Free, Orange and Bouygues Telecom, has been added to the third offer’s level Le Bouquet Africain Privilège, and SunuYeuf, the wolof channel featuring Senegalese drama and series, is now included in Le Bouquet Africain Privilège and therefore launched for the first time in France.
Thema notes that a substantial part of A+ contents are available on +D’Afrique, the on-demand platform included in SFR Le Bouquet Africain Premium.
Commenting on the development, Timothée Vidal, Thema SVP multicultural distribution & digital, said: By integrating these channels to Le Bouquet Africain, we aim to demonstrate that the offer stays in line with our viewers expectations, who demand access to diversified contents showing modern formats. Le Bouquet Africain is constantly evolving to suit the diaspora’s expectations”.