Globecast has promoted Denis Genevois and Valéry Bonneau to the positions of marketing and communications VP and internal and external communications director.
Genevois also sits on the executive committee and reports directly to Globecast CEO Philippe Bernard, while Bonneau reports to Genevois in his new role.
Meanwhile, Olivier Zankel, the previous Communications Group VP, has left to take up another position within Orange Group.
Commenting on the development, Bernard said” “We have seen over the last year in particular the vital importance of clear and concise internal and external communications in what has been a challenging time for the world. We know that our customers greatly appreciate it and this is something that we must continually strive to improve upon. I have great faith in the abilities of both Denis and Valéry to rise to the ongoing challenge”.
In his new role Genevois will be responsible for defining both internal and external communication strategies, setting clear strategic directives in close cooperation with key members of staff and their teams around the world. He is tasked with maximising the visibility and clarity of messaging. He will continue to define how services work as well as reporting sales performance. He has been with the company for 20 years.
Bonneau, on the other hand, has been with the company for more than ten years, most recently as digital marketing manager, a role that now forms part of his new position.
Bernard added: “Both Denis and Valéry have in-depth knowledge of Globecast, our evolving role and the market more widely. They also both have a strong history in communications and strategy roles and I’d like to welcome them to their new positions. I’d also like to take the opportunity to thank Olivier Zankel for all his work over the last ten years and we wish him well in the future”.
