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Com Hem takes Tele2 brand

April 27, 2021 12.24 Europe/London By Julian Clover

Swedish cablenet Com Hem is officially combining with that of Tele2.

The two companies officially merged on November 5, 2018, but until now the two have maintained separate identities.

A reworking of the Tele2 logo shows six coloured dots that will be familiar to subscribers of the 1.7 million-subscriber Com Hem.

“This is a strategic move we have been planning for several years. It is a big and important step, but also just the beginning of the journey we make together,” said Kjell Johnsen, President and CEO, Tele2, adding that by having a single brand it would be possible to decrease the number of internal systems and understand customer better.

A number of subscriber benefits are being introduced, rewarding subscribers to both brands with a doubling of mobile data and broadband speeds.

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Filed Under: Newsline Tagged With: Com Hem, Tele2 Edited: 28 April 2021 13:03

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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