Vice Distribution has entered into a new partnership with Pluto TV in the US for over 215 hours of premium non-scripted programming.
The content will be featured and programmed across multiple Pluto TV channels including Spike Pluto TV, Logo Pluto TV, Pluto TV Pro Wrestling, Food TV, Pluto TV Lives, Pluto TV Travel, Pluto TV True Crime, as well as available on-demand.
Commenting on the development, Bea Hegedus, global head of distribution, Vice Media Group, said: ‘This significant partnership signals our commitment to the accelerating AVOD space as we continue to diversify our distribution strategy. We’re excited to be joining Pluto TV’s line-up of world-leading content creators and bring Vice’s distinctive and bold programming to new audiences across the US”.
Amy Kuessner, SVP content partnerships, Pluto TV, added: “Pluto TV consistently works to bring our audiences the best selection of premium, hand-curated programming, and this partnership with Vice Distribution will add the captivating content that has made Vice a globally-respected brand.
“Our audience can access this unique slate of new content that ranges from true crime to lifestyle entertainment and beyond — all for free”.
Vice Distribution launched in Summer 2020 and has a catalogue of over 1,000 hours of programming created across Vice Media Group. It recently announced partnerships with Discovery+, SBS Australia and Hulu.
Vice Distribution also holds further content partnerships with Bell Media in Canada, AMC International in Iberia and Hulu in Japan.
