More than one million cable TV homes in Chile will benefit from a better Replay experience after an agreement between the country’s largest operator and Media Distillery.
VTR, which is part of Liberty Latin America, has selected the company and its AI technology, which went live at VTR this month. Media Distillery’s EPG Correction is now live across its TV channels.
“We’re excited to optimise our Replay TV platform for VTR subscribers through Media Distillery innovation; our customers can now enjoy a better video experience,” said Edwin Elberg, Senior Director Entertainment and Connectivity Products of Liberty Latin America.
“Streaming services have in recent years set a new benchmark for seamless viewing experiences, and consumers today have high expectations for all aspects of video UX,” added Roland Sars, CEO of Media Distillery: “We are honoured that VTR, our first Latin American customer, has chosen Media Distillery technology to deliver an enhanced viewer experience.”
Using real-time analysis across multiple channels, EPG Correction makes automatic replay start-time adjustments to coincide with the actual start and end times of TV programmes as they are broadcast. As a result, users can navigate programmes more accurately, and enjoy a harmonious viewing experience.
Typically, a TV platform starts playing linear broadcasts from the EPG-indicated start time. However, TV programmes often don’t start exactly on the EPG time. It means viewers often catch the last few moments of the preceding show – and the end of the one they had intended to watch.