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Netflix orders Russian content

April 13, 2021 08.33 Europe/London By Chris Dziadul

Netflix has begun to order content from Russian producers for the first time.

Kommersant reports that the first contract has been signed with the studio 1-2-3 Production, which is part of Gazprom-Media, for a modern version of Anna Karenina.

It adds that Netflix is currently discussing 4-5 projects with Russian producers, having previously only bought ready-made series.

They include Epidemiya, which was sold for $1.5 million.

Although Netflix has been available in Russia for several years, it has only recently begun to make its presence felt.

Operated by a company majority owned by Russia’s National Media Group (NMG), it became fully localised last autumn.

Elsewhere in CEE, Netflix has ordered content from local producers in Poland since 2018.

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Filed Under: Central & East Europe, Newsline, On Demand/VOD, Platforms Tagged With: Netflix, Russia Edited: 13 April 2021 08:33

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About Chris Dziadul

Chris is our Central & East Europe Editor. You can talk to Chris on Twitter @chrisdziadul or by email at cdziadul@broadbandtvnews.com

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