RTL Group has commissioned investment bank JP Morgan to study a possible sale of its Belgian operations.
L’Echo reported Tuesday that this includes three television channels (RTL-TVI, Club RTL, Plug RTL), three radio stations (Bel RTL, Contact and the digital Mint), the video platform RTL Play and the advertising agency IP.
The paper says it was initially proposed that RTL Belgium would be included in the sale of M6 in France, but this is no longer the case, with one observer suggesting that this could either be due to a lack of interest or because there is the possibility of a greater financial return.
Since the back end of 2020, RTL Group has been the sole owner of its Belgian subsidiary with the group acquiring the stakes of French-language newspaper publishers (Rossel, IPM, Mediafin and Holding Echos – Mediafin).
This would have put a price on the division of €300 million. However, since then there has been a decline in the Belgian advertising market, leading to a fall in turnover of 14%.
