This, according to the latest report produced by Digital TV Research, will be nearly twice as much as the $49 billion in 2020.
The US, the world’s most mature market, will see revenues increase by $42 billion to $88 billion, while those in Canada will double to $5.4 billion.
Commenting on the findings of the report, Simon Murray, principal analyst at Digital TV Research, said: “SVOD and AVOD revenues will each increase by $22 billion between 2020 and 2026. AVOD revenues will triple to $33 billion. SVOD will remain the main revenue source, supplying $54 billion by 2026″.
For more information on the North America OTT TV & Video Forecasts report, please contact: Simon Murray, firstname.lastname@example.org, Tel: +44 20 8248 5051