NENT Group has extended its partnership with the Norwegian DTT and online provider RiksTV.
Viaplay and all of NENT Group’s Norwegian TV channels TV3, TV6 and V4 will receive continued distribution, while the Vsport channels will be added to RiksTV’s streaming offer, Strim.
The new agreement will run until September 2023.
“We are very pleased to prolong and expand this successful partnership with RiksTV and we see many opportunities in the Norwegian market,” said Kim Poder, NENT Group Chief Commercial Officer.
RiksTV is available to 98% of Norwegian households.
Jérôme Franck-Sætervoll, RiksTV CEO: “This is an important distribution deal for us. We continue to provide our customers with an exciting mix of streaming and linear TV in one distribution agreement. NENT Group invests enormously in sports, and their sports portfolio is growing rapidly. They have secured national sports such as cross-country skiing and alpine from 2021, as well as ice skating and the world’s best leagues from women’s football on their channels. This is content that our customers want.”
In a ramping up of its streaming service, there are plans to launch in Estonia, Latvia, Lithuania, Poland and the US in 2021, followed by five additional markets by 2023. Its already available across the Nordic region.
