Sky News is joining with ITN, BBC, ITV News and Channel 4 to become the founding members of the new Albert News Consortium.
The group has been established to support the broadcast and production community specifically engaged in news television.
It intends to explore creating certification for news programming, standardising the carbon footprint measurement of a news room and increasing Albert training and engagement with staff.
“There has never been a more urgent need for our Industry to report accurately and informatively on the climate crisis,” said Sarah Whitehead, Deputy Head of Newsgathering, Sky News. “The albert consortium provides a fantastic platform to share best practice among peers, including learnings from Sky’s overall ambition to be net zero carbon by 2030.”
The News consortium will work alongside the BAFTA albert consortium which is now in its 10th year and the albert sports consortium which launched in 2020 with Hazel Irvine as its chair.
Michelle Whitehead, Special Projects Manager at Albert said “The challenges faced by the broadcast news community are quite unique when compared to those of our core Consortium members, not least because news producers have to react with a moment’s notice to breaking news and have to broadcast from all over the world. We wanted to create a separate group that could discuss the challenges they face and work on tailored solutions that can help them achieve net-zero carbon emissions.”
More news groups are invited to join and should contact albert via their website for more details.
Viewers in the UK will be familiar with the Albert Sustainable Production logo on their credits that indicates the show has used production techniques designed to reduce carbon emissions where possible.
