“Nowadays, the introduction of new media technologies can often only be discussed in the required depth in an international context. This certainly also applies to CI+ 2.0. We are very pleased that SmarDTV Global is joining Deutsche TV-Plattform. This highlights the relevance of the topics and the projects we are pushing forward,” said Andre Prahl, Chair of Deutsche TV-Plattform.
Jean-Marc Pichard, Head of Sales at SmarDTV Global, added: “We are delighted to become a member of Deutsche TV-Plattform and to work with stakeholders specifically in the German region to discuss the introduction of a global standard for pay-TV solutions with CI+ 2.0. SmarDTV Global already offers this new technology under the name ‘TV Stick’, based on the USB interface.”
In 2021, Deutsche TV-Plattform wants to focus on CI+ 2.0. At the end of March, an industry workshop will take place to explore the prospects for the new standard and to discuss a basic framework for a potential market launch. Other key topics on the agenda for 2021 are IP and cloud-based distribution of audio-visual content, the use of AI in the media, education on addressable TV and the improvement of image quality (UHD-HDR).