The Polish public broadcaster TVP plans to launch a women’s channel on March 8.
Presserwis reports that TVP Kobieta will cost PLN14.75 million (€3.25 million) this year to operate, rising to PLN17.72 million in 2022.
This will be more than this year’s allocated spend on the proprietary channels TVP Seriale (PLN7.48 million) and TVP Rozrywka (PLN8.25 million).
It adds that the TVP Kobieta will temporarily replace the latter channel on the eighth DTT multiplex.
TVP operates a growing portfolio of thematic channels, with the next ones planned being TVP Nauka and TVP Muzyka.