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Premier League extends beIN Sports partnership

December 17, 2020 12.24 Europe/London By Chris Dziadul

The Premier League and beIN Media Group have announced a major new rights deal that will see beIN SPORTS as the Premier League’s official broadcast partner in the Middle East and North Africa (MENA) until 2025.

The deal is for the 2022-2025 rights cycle and means beIN Sports, which has been the Premier League’s broadcast partner since 2013, can broadcast all 380 matches live in each season across all 24 countries in the region.

Commenting on the development, Premier League chief executive Richard Masters said: “We are pleased to agree a significant deal with beIN Sports, who are a longstanding and valued partner. They have an outstanding track record of delivering top-quality Premier League content across all its platforms.

“Our clubs have millions of passionate fans across the Middle East and North Africa and beIN has played an important part in promoting the Premier League and helping engage those fans with our clubs and players.

“Dedicated coverage of every match in the Premier League, as well as comprehensive support programming and digital content, has helped to further grow interest in our clubs and we look forward to continuing our fantastic partnership with beIN”.

Chairman of beIN Media Group Nasser Al-Khelaifi added: “We are delighted to renew our long-established and trusted partnership with the Premier League through to 2025.

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Filed Under: Editor's Choice, Newsline Tagged With: beIN Sports, Premier League Edited: 18 December 2020 13:34

About Chris Dziadul

Chris is our Central & East Europe Editor. You can talk to Chris on Twitter @chrisdziadul or by email at cdziadul@broadbandtvnews.com

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