A Broadband TV News webinar will this Wednesday at 3pm GMT discuss what keeps the viewer engaged and how to keep them on the platform for longer.
Broadband TV News editor Julian Clover will be joined by Peter Docherty, Founder & CTO, ThinkAnalytics and Tony Mooney, the company’s newly appointed SVP of advertising.
ThinkAnalytics delivers content discovery and viewer insights to over 83 video service providers serving more than 350 million subscribers in 43 languages. Customers include BBC, Deutsche Telekom, Liberty Global, Vodafone, DirecTV LatAm, HBO, DAZN, Proximus, Cox, Rogers, Sky, Singtel, Astro, Tata Sky and Viacom18.
The panel will discuss measurement, analytics, the growing role of artificial intelligence and how operators are getting it right.