Dolby Atmos is coming to the BT Sport app alongside this week’s Premier League clash between Brighton and Liverpool.
A world first, the immersive audio technology will be available to BT Sport Ultimate customers on the small and large screen app and as part of the BT Sport Match Day Experience for EE customers with the 5G Full Works Plan for iPhone.
Chromecast, Now TV and Roku will also launch in the coming weeks.
Jamie Hindhaugh, chief operating officer BT Sport, said “BT prides itself on innovation and delivering the best in technology and production to give our viewers a richer experience when watching live sport. The addition of Dolby Atmos audio to our 4K UHD and HDR visuals on the App, provides fans with the best possible audio-visual experience of live sport when they can’t be at the game in person.”
BT were the first broadcaster in the world to offer Dolby Atmos to its subscribers.
Javier Foncillas, Vice President Commercial Partnerships Dolby Europe added: “Dolby has worked with BT for a number of years and they have been an innovative partner ensuring that they offer sports fans the very best experience.”
Existing BT Sport customers can add BT Sport Ultimate for an extra £5 per month, while new customers who subscribe by taking the BT Sport Monthly Pass, which offers no contract BT Sport access on a monthly basis for £25, can gain access for no additional cost.
