The Gazprom-Media Entertainment TV (GETV) channel TNT International has been launched in the UK via the FTA Channelbox on Freeview.
Channelbox is a multi-channel OTT platform available on Freeview 271 and accessible via TV sets connected to an aerial and the internet. The current channels include news, movies, music and entertainment channels in English and foreign languages. TNT International will target the 300,000+ Russian speakers living in the UK.
Commenting on the development, Tanya Kronfli, Channelbox business development, said: “Channelbox represents the true essence of the United Kingdom through cultural diversity and variety of genres and languages presented on the screen. I’m beyond excited to bring the best of Russian entertainment to all Russian speakers who call UK their home”.
Natalia Lanchak, head of GETV distribution, who is in charge for TNT’s international broadcasting, added: “Russia is all about innovation and technology and we are thrilled with the opportunity to deliver our channel to the UK via the most innovative platform in the country free of charge to our viewers”.