Eleven Sports has acquired live streaming company MyCujoo and its award winning MyCujoo Live Services streaming technology, the pay sports channel has confirmed.
Launched in 2015 by co-founders Pedro and João Presa, MyCujoo streams live matches across the globe. Its consumer platform will be folded into Eleven as part of its enhanced global platform.
The new service, announced in August, will sit alongside Eleven’s regional platforms in Belgium, Portugal, Poland, Italy, Taiwan, Myanmar (MySports) and Japan.
The recently launched MyCujoo Live Services will remain as a separate entity within the Eleven Group.
Luis Vicente, Eleven CEO, said: “We’re delighted to welcome MyCujoo into the Eleven family. We will be coming together to give federations, teams and players a new and improved home to showcase their talent. We aim to serve dedicated communities of supporters everywhere with a first-class global sports destination and thousands of hours of live sport.”
MyCujoo’s investors, including Go4it Capital, Sapphire Sport, and Carsten Thoma, have backed an acquisition will see their investment retained in the Eleven group.
