According to CEO Nicolas d’Hueppe, the aim of the upcoming floatation is to accelerate the launch of new and exclusive channels and to support international deployment in the four languages in which the group already operates.
In a statement, d’Hueppe added that Alchimie is part of a significant change currently taking place in the TV and video market, caused by the massive increase in the telecom networks’ capacity allowing more and more videos to be consumed and leading to an increasingly delinearised consumption of content.
He also said that Alchimie has in less than four years built an OTT platform of SVOD offered via original and exclusive thematic channels. It currently distributes 55 affinity thematic channels co-published with media groups, personalities and influencers. To date, it has already attracted 300,000 paying customers throughout Europe.
According to Satellifax, Alchimie is aiming to reach 1.2 million subscribers and breakeven by Q4 2022. By 2024, it is targeting 3 million subscribers and a turnover of around €150 million.
It adds that Alchimie already has offices in four European cities and Sydney. It aims to expand further in the US, South East Asia and South America.