Paramount Network HD launches on Italy’s free-to-view DTH platform Tivusat on July 30.
Paramount Network is the entertainment channel of ViacomCBS Networks Italia. In order to promote the channel a special House of Stars campaign accompanies the launch with a special programming week coming on Paramount Network from August 26.
Alberto Carrozzo, Country Manager ViacomCBS Italia: “We are very happy to be able to offer the Paramount Network audience the channel’s version in HD as well, seeing the stories in high quality will increase the value of our audience involvement and confirm that Paramount Network is a key brand for the consolidation of our business”.
Beatrice Coletti: “As a viewer and President of Tivu’, I am pleased with the choice of Paramount Network HD, a confirmation of the centrality that tivùsat has assumed in recent years, for its wide satellite offer: unique, free and quality”.
Tivusat is a free-to-view DTH platform available on the Eutelsat Hotbird 13 degrees East, position, the same as SkyItalia.