A new media bill currently being prepared in Ukraine could promote the development of pay-TV services.
However, to do so, it will, according to Konstantin Gritsak, the director of external relations at the country’s leading cable operator Volia, have to adhere to two principles.
The first is the creation of appropriate conditions for competition while at the same time keeping the influence of the state on the media to a minimum. The second is maintaining the principle of technological neutrality.
In Gritsak’s view, the legislation could also pave the way for locally produced thematic channels with which pay-TV operators will cooperate.
Gritsak also spoke favourably about how it will protect intellectual property.