The number of pay-TV subscribers in Moldova stood at 346,700 in the first quarter, or 3.4% more than three months earlier.
This, according to data published by the regulator ANRCETI, was largely due to the 8.6% increase in the number of subscribers, to 196,000, receiving IPTV services. At the same time, the number of cable subscribers fell by 2.7% to 150,700. Nearly three-quarters (74.6%) of subscribers opted for digital and the remainder analogue services. The penetration of pay-TV services per 100 households increased by 1.2 percentage points to 37.5% in the first quarter.
The volume of sales for the country’s 46 active pay-TV operators amounted to MDL46 million (€2.36 million) on Q1, or 10.9% more than in the same period last year. IPTV revenues rose by 45.4% to MDL30.6 million, while cable revenues fell by 24.5% to MDL15.4 million. ARPU increased by 7.6% to MDL45.
Moldtelecom was the leading provider in turnover terms, claiming a share of 33%. It was followed by TV Box with 31.1% and Orange Moldova with 6.2%, the remaining operators claiming a combined share of 29.8%.
