Sky today launches two major new channels, Sky Nature and Sky Documentaries.
Virgin Media has confirmed both channels will be available in HD to all Maxit TV (previously named Full House) customers at no extra cost, in addition to their distribution over NOW TV and Sky itself.
Jaguar UK and Sky Media announced Wednesday the luxury vehicle company would be the launch partner of Sky Documentaries.
The Jaguar sponsorship of Sky Documentaries, will live across TV and On-Demand wherever the content is viewed.
A series of 5, 10 and 15 second idents, created by Spark44, act as micro-documentaries, giving a behind the scenes at the processes at the firm.