• Central & East Europe
  • Features

Broadband TV News

Independent. Since 2003

  • Home
  • Newsline
    • Platforms
      • Cable
      • Connected TV
      • IPTV
      • Satellite
      • Terrestrial
    • Technology
    • HDTV
    • Channels
    • On Demand/VOD
    • Distribution
    • Central & East Europe
    • Event Coverage
      • Calendar of Events
    • Regulation/Legal
    • Marketing
    • Columns
      • Briel On
      • Chris Dziadul Reports
      • Clover’s Week
    • People
    • Finance
  • Resources
    • White Papers
    • Download Presentations
  • Events
    • Events Diary
    • BTN Events
    • Events Coverage
    • Submit the details of your event
  • About
    • Contacts
    • Our Privacy Policy – Terms and Conditions
    • Editorial Calendar
    • RSS & Social Networking
    • Mobile
    • Logos and Pictures
  • Advertise
    • Media Info
    • Hosted Events
    • Roundtable Video
    • Roundup Video
    • Mechanical Data
    • Terms & Conditions
  • Subscribe

Boxset Effect highlights increase in TV viewing

April 27, 2020 12.21 Europe/London By Julian Clover

Sky is reporting a 28% increase in the number of people turning to its boxset.

A total of 123 million downloads have been made in recent weeks comprised of 34 million for Sky’s own boxed sets, 22 million for the BBC iPlayer, an increase of 28%, and 11 million to All 4 (66%).

Requests to access content via apps such as Netflix and You Tube through Sky Q have increased by a third with over 50million requests.

Zai Bennett, Managing Director of Content at Sky, said: “Interestingly, we’re not just seeing viewers watch comedies or old classics to escape these uncertain times, but watching a broad mix of genres including chewy premium dramas and cinematic comedy as well as more escapist TV.

“We’re seeing that people are looking for variety in lockdown, no longer able to go to their weekly yoga class or their favourite restaurant, Brits are being imaginative, looking at ways to recreate their favourite pastimes at home.

On demand content aimed at children has risen by 40%, while there has been a 45% increase for Sky Cinema and 55% to Sky Arts.

Sky News has seen a 230% increase in viewing and lunch time news bulletins have seen the biggest uplift, BBC News at One is up by 70% and ITV news is up by 53%.

  • Click to share on Facebook (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on WhatsApp (Opens in new window)

Related

Filed Under: Newsline Tagged With: Sky, Sky Box Sets, Sky News Edited: April 27, 2020 12:21

About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on Twitter @julianclover, on Facebook or by email at jclover@broadbandtvnews.com.

Latest News

  • Broadcasters join Facebook News UK launch
  • Liquid Telecom renews Eutelsat contract
  • European content in TVOD: the stats and trends
  • Changes at the top for Okko
  • Plamen Yankov joins VIDI to drive business in Eastern Europe

White Paper

White Paper: An approach to implementing HbbTV on Android TV by Zattoo

By Broadband TV News Correspondent

HbbTV’s self stated goal is to “harmonize the broadcast, IPTV, and broadband delivery of entertainment to the end consumer through connected TVs and set-top boxes”.

Most Read

  • Netflix ‘instant’ play goes global
    Netflix ‘instant’ play goes global
  • WarnerMedia announces International HBO Max launch team
    WarnerMedia announces International HBO Max launch team
  • Sky announces biggest-ever TV and movie slate
    Sky announces biggest-ever TV and movie slate
  • Discovery+ goes live in the UK
    Discovery+ goes live in the UK
  • Ethiosat platform launched to deliver HD channels
    Ethiosat platform launched to deliver HD channels

Watch Video

About Us

Broadband TV News is the Industry’s No.1 Information Provider bringing news, analysis and comment on the delivery of digital television, around Europe and the World.

Broadband TV News

PO Box 499
Cambridge
United Kingdom
CB1 0AH
news@broadbandtvnews.com

Editions

  • Central & East Europe
  • Channels
  • Columns
  • Features
  • White Papers

Subscribe

Join over 40,000 readers to our Daily and Weekly emails. Complete the simple form to get the latest issue delivered direct to your inbox.

Click Here

Advertise with Broadband TV News

Broadband TV News offers a range of commercial possibilities from banner advertising to white paper hosting. Keep your brand at the front of buyer's minds.

Contact: Chris Griffin Commercial Director Tel: +44 7590 522475

Connect with Us

 

Copyright © 2021 Broadband TV News LLP · Log in

We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.OK