Aleksandra Pietrzyk-Zawadzka has been appointed the director of sales and commercial implementation at Abstra, Poland’s leading independent producer of video content for YouTube.
She has over 10 years marketing experience and was most recently the director of branded video content at Wirtualne Polska.
Prior to that she held positions at, amongst others, Endemol Polska, Polsat Media and the TVN Agency.
In her new role at Abstra Pietrzyk-Zawadzka will also be responsible for initiating, creating and implementing new solutions in the field of video branded content based on the needs of existing and potential customers, in close cooperation with the company’s production and creation departments.
