NENT Group has secured the exclusive rights to the UEFA Champions League in Denmark through until the end of the 2023/24 season.
The Nordic broadcaster has also picked up exclusive rights to the UEFA Europa League and the new UEFA Europa Conference League in Sweden, Norway and Finland from the beginning of the 2021/2022 season until the end of the 2023/2024 season.
It currently holds the exclusive rights to the UEFA Champions League in Denmark, Norway and Sweden until the end of the 2020/2021 season, and is the only media company in the world to have shown every season of the UEFA Champions League since the competition was established in 1992.
Anders Jensen, NENT Group President and CEO said: “We have a strong and well-balanced portfolio of sports rights that is unrivalled anywhere, and this outcome ensures that our Viaplay and Viasat customers will be able to enjoy more football than ever before.”
Running from September to May, the new rights will offer viewers 138 games over 17 match weeks of the highest quality football featuring superstar players from around the world.
All matches will be shown on NENT Group’s pan-Nordic Viaplay streaming service, with extensive studio programming and local language commentary in every country. A wide range of games will also be available as part of NENT Group’s pan-Nordic Viasat pay-TV offering, and selected games will be shown on the Group’s Swedish, Danish and Norwegian TV channels.