Streaming service Viaplay is to be made available for the first time to 1,000,000 Altibox subscribers in Norway.
It’s part of an extension to NENT Group’s distribution agreement with the IPTV platform.
Starting later this year, Altibox viewers will be able to include NENT Group’s Viaplay streaming service as part of their subscriptions for the first time, while continuing to access NENT Group’s Viasat pay-TV offering and Norwegian TV channels.
“Altibox’s popular TV offering has wide reach in Norway and this expanded partnership is great news for viewers,” said Kim Poder, NENT Group Chief Commercial Officer: From next year, our offering will include FIS winter sports, which attract huge interest in Norway and will further reinforce NENT Group’s position as the home of the broadest and most relevant entertainment experiences.”
Altibox will continue to offer NENT Group’s premium Viasat film and sports pay-TV channels, along with the Viasat FilmFavoritter on-demand film library. In addition, Altibox will remain a distributor of NENT Group’s Norwegian TV channels TV3, Viasat4 and TV6.
“We are very satisfied with the renewed long-term agreement, which manifests our great partnership with NENT Group over many years,” said Tor Morten Osmundsen, CEO, Altibox. “NENT Group’s strong entertainment, sports and premium content portfolio fits perfectly with Altibox’s leading TV- and streaming platform.”
In addition to its agreement with Altibox in Norway, NENT Group has long-term distribution partnerships with operators and service providers such as Boxer, Stofa, Waoo and YouSee in Denmark; Canal Digital, Get, NextGenTel, RiksTV and Telenor in Norway; A3, Bahnhof, Boxer and Com Hem, Connect TV, Kalejdo, Mediateknik, Ownit, Sappa, Serverado, Telia and Universal Telecom in Sweden; and DNA, Elisa and Telia in Finland.