As a result, it will be able to air live broadcasts of all fights from this year. Furthermore, from April 6 subscribers to Tricolor’s Kino and TV app will gain access to over 490 hours of unique content in Strelka’s archive of the best fights.
Tricolor notes that Strelka is the largest fighting club in the world, with 24,000 fighters. Anyone can play in tournaments. Under the auspices of Strelka, more than 100 tournaments are held annually in Russia and abroad.
Spectacular fights, involving mostly non-professional fighters, take place mainly in the sandy rings in the open.
Commenting on the agreement, Arsen Khomutov, content director at Tricolor, said: “The signing of the contract with Strelka will allow us to unite the multimillion-strong army of martial arts fans on “Big Air”, which will positively affect the development and promotion of our online project. The deal will also benefit Strelka itself, as its content has never been broadcast live before, which will be available to almost every citizen of our country”.
The organisers of the Strelka fighting championships added: “Thanks to the signing of a contract with the leader of the Russian pay-TV market, the popularity of our battles will only grow. Together we will take them to a new level. Already at the end of April we will hold the first fights without rules and show them live in Tricolor. Today, all participants in the upcoming battles are quarantined in a remote place from the settlements and are regularly checked by doctors. The tournament itself, for security reasons, will be held for the first time without spectators, because the health of athletes and organizers is our top priority”.
Broadcasts under the general title “Strelka on Big Air” are available online to all users of the Tricolor Kino and TV application on smart TVs (Samsung – Tizen OS; Sony / Philips – Android TV; LG – webOS), smartphones and tablets (iOS, Android).