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Channel One teams up with MTS

March 19, 2020 11.52 Europe/London By Chris Dziadul

Russia’s Channel One is to create a venture with the mobile operator MTS.

Kommersant reports that an agreement signed by Channel One’s director Konstantin Ernst and MTS president Alexei Kornia assumes that MTS will receive exclusive content from the broadcaster, which will in turn receive tools for analysing its audience on the internet.

It adds that the joint venture will be created in the near future and the agreement is unlimited and without financial investments.

Although Channel One and MTS’s TV service together currently account for only less than 1% of Russia’s online video market, the agreement should allow them to grow this figure.

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Filed Under: Central & East Europe, Mobile TV, Newsline, Platforms, TV Tagged With: Channel One, MTS, Russia Edited: 19 March 2020 11:52

About Chris Dziadul

Chris is our Central & East Europe Editor. You can talk to Chris on Twitter @chrisdziadul or by email at cdziadul@broadbandtvnews.com

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