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Telecom Italia inks Disney+ deal

March 9, 2020 09.17 Europe/London By Chris Dziadul

The Walt Disney Company Italia and TIM have reached a multi-year agreement for the latter to become the exclusive wholesale distributor of Disney+ in Italy through TIMVision.

Starting March 24, Disney+ will be offered to TIM’s new and existing customers in bundle with fibre packages.

Commenting on the development, TIM’s CEO, Luigi Gubitosi, said: “We are proud that Disney has chosen TIM as its strategic partner in Italy. This agreement comes within the strategy adopted by TIM to pursue alliances with major international players in various segments, to offer cutting-edge products and services. Adding Disney+ gives a major boost to the strategy of TIMVision as Italy’s leading aggregator of premium content in the Italian TV industry, in a context where convergence between telecommunications and content will play an increasingly key role in the group’s future, thanks to the development of ultra broadband and 5G.”

Kevin Mayer, chairman of The Walt Disney Company’s Direct-to-Consumer & International segment, added: “We’re delighted to count TIM among our launch partners and look forward to bringing their customers all of the amazing storytelling available on Disney+. We’ve created a unique experience geared toward our fans in Italy, who have a long-standing special affinity for Disney and the exceptional brands that make up our portfolio.”

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Related

Filed Under: Newsline, On Demand/VOD, Streaming Tagged With: Disney, Italy, Telecom Italia Edited: March 9, 2020 09:17

About Chris Dziadul

Chris is our Central & East Europe Editor. You can talk to Chris on Twitter @chrisdziadul or by email at cdziadul@broadbandtvnews.com

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