SPI/FilmBox has announced the launch of FilmBox Plus, an evolution of FilmBox Live, now active for 10 years.
The new service merges linear and on-demand experience through AI-powered linear channels and an extensive selection of VOD content. It is expected to launch worldwide by the end of this year and will replace FilmBox Live, with users being able to subscribe to the service directly or via partner platforms and devices.
FilmBox Plus works on multiple screens and platforms natively and provides a sleek, user-friendly and intuitive interface. The service is designed to integrate easily into operator set-top-boxes and offers and supports various business models such as subscription (SVOD), advertisement (AVOD), and transactional (TVOD/pay per view).
Commenting on the development, Guney Yasavur, COO at SPI International, said: “The convergence of traditional and digital pay-TV environments has created new viewer behaviours and expectations. The operators will need to cater to these demands if they want to thrive.
“FilmBox Plus offers a centralized content solution for both the operators and the end-user: The service integrates easily into operator set-top-boxes and offers, and enhances the overall viewing experience of the end-user by providing highly-personalized and consistently relevant content through AI-powered technologies”.
