In the first 24 hours of its availability on the service, fans flocked to stream the 600+ episode collection, outstripping the popularity of other series by almost 20:1.
Social media quickly became awash with appreciation for the offering; the first time Doctor Who Classic has been available to stream in the UK.
“Damn it, thanks to BritBox_UK and its app permitting me to watch classic #DoctorWho on my phone in bed, I may never sleep again,” said one fan.
“We are so glad that subscribers are enjoying our fantastic Doctor Who Classic collection; the first of its kind available to stream in the UK. There has never been a better reason to miss a few nights’ sleep,” said Reemah Sakaan, group launch director for ITV SVOD.